There’s an “us versus them” attitude within the company.
Growth puts a strain on every company. Tensions often arise between different groups because of the continuous change the company undergoes as it develops. Some people will adapt and others will have a hard time letting go of what is well known and comfortable. Friction results.
Tension often exists between the need to continue growing rapidly versus the need to build structure, plans, process, and systems to support that growth. Conflict arises between newcomers versus veterans; founders versus professional managers; engineering versus marketing; sales versus operations; marketing versus sales. Squabbles may occur within the senior management team over goals, strategies, and resources. Functional groups may form silos, acting alone and not communicating with the rest of the organization.
As an organization grows, it needs diversity in thinking, styles, and experience. The solution to the challenge of accommodating the growing company’s changing needs lies in establishing a dual perspective, one that acknowledges both the firm’s past style and future needs.
